What are the foundations of a successful community?
In this episode, Countable's CMO Jory de Jardins discusses the ins and outs of creating a thriving community around your brand. She offers tips and insights for getting started, and shares her own experiences from BlogHer, Amazon AWS, and Consensys about building a successful community. Whether you're just starting out or you're looking to take your community to the next level, this podcast is a must-listen!
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In this week's episode
Community-based brands are on the rise. Consumers are interested in buying from companies that prioritize social good, and marketers must learn how to tap into this trend. Jory des Jardins, Countable's CMO and -co-founder of BlogHer, talks about what it takes to successfully market a brand built on community. She shares her insights on creating a cohesive message, engaging with community members on and offline, and more. If you're looking to create or grow a community-based brand, this episode of impact all-stars is for you.
Highlights
Communities VS. Customer Communities
The Key to Developing Better Community
Why Your Startup Needs a Manifesto
Why Celebrating New Members Strengthens a Community
The Rise of Impact Investing